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Since its inception in 1983, My Gym Children's Fitness Center © has been at the cutting edge of the child fitness industry. For over 20 years, My Gym Children's Fitness Center© has combined innovative, early physical education/pre-gymnastics classes with state-of-the-art facilities to empower children - ages 6 weeks through 13 years - by helping them acquire the skills, confidence and positive self-image needed to become healthy young adults. My Gym's award winning, structured, noncompetitive and age-appropriate classes enhance children's overall physical development through games, music, exercise, sports, gymnastics, puppets, special rides and fun! The children gain strength, balance, coordination, fine and gross motor proficiency, agility, flexibility and social skills. My Gym Enterprises (MGE), the company responsible for franchising My Gym Children's Fitness Center ©, has taken this franchise business opportunity worldwide. Established in 1994, MGE began franchising in 1995 and has effectively replicated the My Gym concept with great success.
My Gym Children's Fitness Center© was created in 1983 as a collaborative effort by its founders, William Caplin and Yakov & Susi Sherman, who opened their first two My Gyms in Santa Monica and Van Nuys, California. Utilizing their experience in the fields of sports, dance, early childhood physical development, kinesiology and gymnastics, the founders developed a program and facility where children actively participate in a variety of structured, weekly physical education classes to gain social skills and self-esteem. Both partners experienced such great response that, in the years that followed, they expanded the business by opening three additional facilities in the Southern California area - Beverly Hills , Thousand Oaks and Woodland Hills. By 1989, each of the five locations was flourishing.
In 1989, Cory Bertisch and Monique Vranesh, then recent graduates of the University of California at Santa Barbara , purchased My Gym in Van Nuys and experienced comparable success. From 1989 to 1994, the original My Gym founders, together with Bertisch and Vranesh, refined the My Gym programming, the specialized child fitness equipment, and their systems of operation and witnessed the popularity of their gyms explode. This refinement led to the creation of a standardized formula combining age-appropriate class programs and a state-of-the-art facility with unique equipment, designed and manufactured exclusively for My Gym. Their distinctive programming placed emphasis on the building of self-esteem, while teaching positive life lessons, essential to children's healthy development.
In 1995, with their concept ready for duplication, the partners seized the opportunity for expansion by establishing My Gym Enterprises (MGE), the company responsible for franchising My Gym Children's Fitness Center© worldwide. To ensure the future success of this franchise business opportunity, the MGE founding team developed a detailed, comprehensive franchise package including extensive training and support systems, the quality of which is unparalleled in the child fitness industry.
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